Creative Dismantling: Genres, Themes & Pain Points

I recently finished creating a teacher guide for Melanie Conklin’s amazing new middle grade novel, A PERFECT MISTAKE. Melanie is a master of crafting relatable, yet highly complex characters, multi-layered plots that are rich with theme and premise – a Pinterest marketer’s dream!
 
There is so much more to Pinterest than surface-level, eye-catching graphics. With books and content like A PERFECT MISTAKE, we can go considerably deeper than that.  To do so we need to dismantle the constructs of her intricate plot and her reader’s interests into itty-bitty pieces called keywords. We will then use these keywords on the graphics, board titles and descriptions, and in the pin titles and descriptions. Here’s a sample of keywords one might use to communicate what this book is about:

  • Mystery novel for middle grade readers

  • A compelling middle grade mystery novel about ADHD

  • Time Blindness & ADHD

  • Overcoming conflicts with friends & family

  • A moving mystery 5th - 8th graders will love!

  • A middle grade novel about honesty & truthfulness

  • A gripping middle grade mystery about friendship & responsibility

  • CCSS-aligned educator resources available

  • Free educational resource for teachers & librarians 

The goal is to anticipate her readers’ “pain points” — problems that reading her book might solve — and then offer the solution. By reviewing the list of intriguing keywords, you can easily see how A PERFECT MISTAKE could be the ideal middle grade novel caring teachers or librarians are searching for. 
 
Isn’t this process fun? I just love it!